0167 - 微型創業英文入門(一) 英授 Taught in English
Introduction to Small Business in an English Speaking
教育目標 Course Target
Upon completion of this course, students will be able to:
1. Describe how entrepreneurial thinking guides small business growth from concept to realization;
2. Develop a comprehensive business plan that can be used to successfully guide the pursuit of their own business dream; and
3. Understand and interpret the basic financial statements that provide important information about the overall health and performance of a business.
Upon completion of this course, students will be able to:
1. Describe how entrepreneurial thinking guides small business growth from concept to realization;
2. Develop a comprehensive business plan that can be used to successfully guide the pursuit of their own business dream; and
3. Understand and interpret the basic financial statements that provide important information about the overall health and performance of a business.
課程概述 Course Description
Introduction to Small Business (1) is the first half of a yearlong introduction to the essential concepts and skills that are needed to understand, grow, and manage a successful small business venture. For people who think independently and have a strong inner drive, building a small business represents the fulfillment of a dream to work for themselves while pursuing their career passions. Introduction to Small Business (1) is suitable for students who have no prior business training but are interested in getting a well-rounded introduction to the knowledge and skills that are needed to start a small business. It is also suitable for students who want to begin the journey of providing a solution for an unmet business need in society and require some guidance in how to get started towards their goals. Selected topics in this course include: the small business lifestyle; ethics and social responsibility; starting a new small business versus joining an existing business through a franchise or buyout; family businesses; business plans, marketing plans, and location plans; organizational structures; understanding financial statements; sources of funding; and forecasting the financial requirements. This course will be taught entirely in English.
Introduction to Small Business (1) is the first half of a yearlong introduction to the essential concepts and skills that are needed to understand, grow, and manage a successful small business venture. For people who think independently and have a strong inner drive, building a small business represents the fulfillment of a dream to work for themselves while pursuing their career passages. Introduction to Small Business (1) is suitable for Students who have no prior business training but are interested in getting a well-rounded introduction to the knowledge and skills that are needed to start a small business. It is also suitable for students who want to begin the journey of providing a solution for an unmet business need in society and require some guidance in how to get started towards their goals. Selected topics in this course include: the small business lifestyle; ethics and social responsibility; starting a new small business versus joining an existing business through a franchise or buy; family businesses; business plans, marketing plans, and location plans; organizational structures; understanding financial statements; sources of foundation; and forecasting the financial requirements. This course will be taught entirely in English.
參考書目 Reference Books
Small Business Management: Launching and Growing Entrepreneurial Ventures (18th edition), by Longenecker, J.G., Petty, J.W., Palich, L.E., and Hoy, F. Cengage Learning (2017).
Small Business Management: Launching and Growing Entrepreneurial Ventures (18th edition), by Longecker, J.G., Petty, J.W., Palich, L.E., and Hoy, F. Cengage Learning (2017).
評分方式 Grading
評分項目 Grading Method |
配分比例 Percentage |
說明 Description |
---|---|---|
Midterm and Final Exams Midterm and Final Exams |
50 | 2 x 25% each |
Class Assignments Class Assignments |
30 | |
Attendance and participation Attendance and participation |
20 | coming to class and being engaged |
授課大綱 Course Plan
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Click the link below to view the detailed course plan
相似課程 Related Courses
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課程資訊 Course Information
基本資料 Basic Information
- 課程代碼 Course Code: 0167
- 學分 Credit: 2-0
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上課時間 Course Time:Thursday/8,9[LAN009]
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授課教師 Teacher:James Gillespie
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修課班級 Class:外文系2
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選課備註 Memo:大二學生優先選課
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