Current research in the marketing management area should focus on "customer". The diversity marketing "tools" can help marketing practitioners to make good marketing performance and build differentiated products and services that fulfill the needs of customers, and actually, this is essentially the core of marketing. Seminar participants will work together in small groups.Current research in the marketing management area should focus on "customer". The diversity marketing "tools" can help marketing practicers to make good marketing performance and build differentiated products and services that fulfill the needs of customers, and actually, this is essentially the core of marketing. Seminar participants will work together in small groups.
MKTG - What's inside: A student-tested, faculty-approved approach to learning marketing (Lamb/Hair/McDaniel)
MKTG - What's inside: A student-tested, faculty-approved approach to learning marketing (Lamb/Hair/McDaniel)
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| Weekly class attendance and classroom behaviorWeekly class attendance and classroom behavior Weekly class attendance and classroom behavior |
10 | |
| Written reportsWritten reports Written reports |
80 | |
| BioBio Bio |
10 |
