7217 - 景觀事業經營管理 英授 Taught in English

Landscape Industry Management

教育目標 Course Target

養成學生於專業上發掘問題、解決問題之能力與習慣,培養具獨立思考與策略思考之景觀事業經營管理人才。
1.介紹當今景觀事業趨勢中,景觀人和景觀事業的新意義、新角色、新思維及所衍生出之實際操作樣態類型
2.藉由景觀人新思維理路之建立,和相關實際案例之分享交流來擴大景觀人經營景觀事業的知見和操作能力。
3.祈望學生在具備更正確思考和操作能力後,能在各職場崗位上共同為台灣的景觀事業問題和目標願景提出解決的策略。分享景觀事業從業過程中,對於專案執行與景觀事業經營管理之經驗與想法。
1.第一部分:正確認識景觀事業系統之理論架構和實質內容。
2.第二部分:景觀人的專業倫理和景觀事業執行能力建立。
3.第三部分:景觀事業經營管理內涵與操作分享。
4.第四部分:透過研討與案例研析,實證第二及第三部分理論和實務之結合。

Develop students' abilities and habits to explore and solve problems in their profession, and cultivate landscape business management talents with independent thinking and strategic thinking.
1. Introduce the new meanings, new roles, new thinking of landscape people and landscape enterprises in today’s landscape industry trends, and the resulting types of practical operations
2. Expand the knowledge and operational capabilities of landscapers in managing landscape businesses through the establishment of new thinking for landscapers and the sharing and exchange of relevant practical cases.
3. I hope that after students have more correct thinking and operational abilities, they can jointly propose solutions to Taiwan's landscape industry problems and goals and visions in various workplace positions. Share your experience and thoughts on project execution and landscape business management during the landscape business process.
1. Part One: Correctly understand the theoretical structure and substantive content of the landscape business system.
2. Part 2: Establishment of landscape people’s professional ethics and landscape career execution capabilities.
3. Part Three: Sharing the connotation and operation of landscape business management.
4. Part 4: Through discussion and case analysis, demonstrate the combination of theory and practice in Parts 2 and 3.

參考書目 Reference Books

1.Richard P. Rumelt , 2013, <好策略 壞策略> , 遠見天下文化出版社
2.Robert S Kaplan, 2004 , <策略地圖> , 城邦文化出版社
3.勞倫斯.穆增伯格 , 2010 , <領導之道> , 時報文化出版社
4.連山 編著, 2016 ,圖解賽局理論 , 華威國際事業有限公司
5.Chuck Kermer , 2001 , <數字管理的12堂必修課> , 城邦文化出版社
6.自備教材(相關案例成果)

1.Richard P. Rumelt, 2013, , Yuan Yuan Tianxia Culture Publishing House
2.Robert S Kaplan, 2004, , City State Culture Publishing House
3. Lawrence Muzenberg, 2010, "Leadership", Times Culture Publishing House
4. Edited by Lian Shan, 2016, Illustrated Game Theory, Warwick International Business Co., Ltd.
5.Chuck Kermer, 2001, <12 Required Courses in Digital Management>, City Culture Publishing House
6. Prepare your own teaching materials (relevant case results)

評分方式 Grading

評分項目
Grading Method
配分比例
Percentage
說明
Description
出席率
Attendance
20
課堂討論表現
Class discussion performance
50
期末心得報告
Final report
30

授課大綱 Course Plan

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課程資訊 Course Information

基本資料 Basic Information

  • 課程代碼 Course Code: 7217
  • 學分 Credit: 3-0
  • 上課時間 Course Time:
    Friday/11,12,13
  • 授課教師 Teacher:
    蔡淑美
  • 修課班級 Class:
    景觀專班1,2
選課狀態 Enrollment Status

目前選課人數 Current Enrollment: 17 人

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