本課程從「個案」、「理論」、與「實務」多元面向，逐步講授電子商務的特性與網際網路的發展，在數位時代發展趨勢中，數位金融（Fintech）一直是財金人士關注的焦點。本課程以電子商務為基礎，透過雲端應用、大數據、物聯網、自動化、人工智慧、虛擬實境、行動商務、社群行銷、服務化、遊戲化、共享經濟...等概念的解說實作與實際成功案例的分享，讓學員能了解電子商務與數位金融的發展趨勢，為同學進入職場前提升個人職場競爭力。This course gradually teaches the characteristics of e-commerce and the development of the Internet from diversified perspectives of "case", "theory", and "reality". In the development trend of digital age, digital finance (fintech) has always been the focus of financial personnel. This course is based on e-commerce. Through the interpretation of concepts such as cloud application, large data, Internet of Things, automation, artificial intelligence, virtual reality, mobile business, community marketing, service, game, shared economy, etc., practical and practical success stories can be shared, allowing students to understand the development trends of e-commerce and digital finance, and improve personal competition for students before entering the field.
銀行轉型未來式 Bank3.0
數位金融Digital Bank
Bank transformation future style Bank3.0
Digital Finance Digital Bank
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 學期報告學期報告 Study period report |
50 | 團體報告 |
| 課堂作業課堂作業 Classroom Works |
25 | |
| 課堂討論課堂討論 Class discussion |
25 |
