1444 - 商用英文（一） 英授 Taught in English
Business English (I)
教育目標 Course Target
To improve students’ listening, speaking, and writing abilities concerning international business subjects by having students analyze various aspects and concepts of management, international business theory, marketing, and business ethics.
To improve students’ listening, speaking, and writing abilities concerning international business subjects by having students analyze various aspects and concepts of management, international business theory, marketing, and business ethics.
課程概述 Course Description
Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories includes: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.
Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories include: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.
參考書目 Reference Books
(1) Chinese on a Grand Tour, The New York Times, Wayne Arnold, October 21, 2005
(2) Dell Recalls Tech Support from India After Complaints, E-Commerce Times, Keith Rogan, November 25, 2003
(3) Radio Hotline in Shanghai Listens to Angry Consumers, Taipei Times, August 27, 2001
(4) Kraft Sues Pizza Rival Over Loss of Trade Secrets, The New York Times, Greg Winter, February 20, 2001
(5) Relationship learning and dyadic knowledge creation in international subcontracting relationships: the supplier’s perspective, Kuo-Hsiung Chang, Donald F. Gotcher, International Journal of Technology Management 2008-Volume 41, No.1/2, pp. 55-74
(1) Chinese on a Grand Tour, The New York Times, Wayne Arnold, October 21, 2005
(2) Dell Recalls Tech Support from India After Complaints, E-Commerce Times, Keith Rogan, November 25, 2003
(3) Radio Hotline in Shanghai Listens to Angry Consumers, Taipei Times, August 27, 2001
(4) Kraft Sues Pizza Rival Over Loss of Trade Secrets, The New York Times, Greg Winter, February 20, 2001
(5) Relationship learning and dynamic knowledge creation in international subcontracting relationships: the supplier’s perspective, Kuo-Hsiung Chang, Donald F. Gotcher, International Journal of Technology Management 2008-Volume 41, No.1/2, pp. 55-74
評分方式 Grading
| 評分項目 Grading Method |
配分比例 Percentage |
說明 Description |
|---|---|---|
|
Mid-term examination Mid-term examination |
25 | |
|
Final examination Final examination |
25 | |
|
Daily work Daily work |
50 | participation, discussion input and quality, preparation, motivation, written work, quizzes, homework, group project quality. |
授課大綱 Course Plan
點擊下方連結查看詳細授課大綱
Click the link below to view the detailed course plan
相似課程 Related Courses
| 課程代碼 Course Code |
課程名稱 Course Name |
授課教師 Instructor |
時間地點 Time & Room |
學分 Credits |
操作 Actions |
|---|---|---|---|---|---|
|
必修-1439
|
國貿系2A Donald Gotcher | 二/6,7[M217] | 2-2 | 詳細資訊 Details | |
|
必修-1440
|
國貿系2A 羅愛倫 | 二/1,2[M217] | 2-2 | 詳細資訊 Details | |
|
必修-1445
|
國貿系2B 羅愛倫 | 二/3,4[M108] | 2-2 | 詳細資訊 Details | |
|
必修-1448
|
國貿系2C Donald Gotcher | 四/3,4[M217] | 2-2 | 詳細資訊 Details | |
|
必修-1449
|
國貿系2C 羅愛倫 | 一/3,4[M217] | 2-2 | 詳細資訊 Details |
課程資訊 Course Information
基本資料 Basic Information
- 課程代碼 Course Code: 1444
- 學分 Credit: 2-2
-
上課時間 Course Time:Thursday/6,7[M217]
-
授課教師 Teacher:Donald Gotcher
-
修課班級 Class:國貿系2B
-
選課備註 Memo:另行分班
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