1. 讓同學了解科技創新流程、架構設計與創新運用之有效策略做法
2. 建立同學具備規劃、執行與評估企業的科技創新策略至實際企業環境之能力
3. 讓同學能熟悉策略創新管理時下議題,如創新網絡、智財行銷、開放式創新等議題處在瞬息萬變知識經濟時代下,科技創新管理已經成為企業持續性競爭優勢與成長的原動力,然而,如何成功且不斷地運用技術與產品創新至市場中卻成為企業經理人的一大挑戰。因此本課程強調如何讓企業經理人有效管理科技創新的力量,並從科技創新管理當代觀點與企業管理實務的角度,介紹科技創新管理相關理論與實際個案討論,適合企管系同學了解創新科技對企業所產生的影響,掌握新興科技所帶來的力量,成為一個具備因應知識經濟時代潮流的優秀管理者。1. Let students understand the effective strategies and practices of technological innovation processes, architecture design and innovation application
2. Establish the ability to prepare planning, implement and evaluate enterprises' technology innovation strategies to implement and evaluate enterprises to the real enterprise environment
3. Let students be familiar with the issues of strategic innovation management, such as innovation network, intelligent financial marketing, open innovation and other issues. In the era of ever-changing knowledge and economic changes, technological innovation management has become the driving force for enterprise sustainability competition and growth. However, how to successfully and continuously use technology and product innovation to the market has become a major challenge for enterprise managers. Therefore, this course emphasizes how to enable corporate managers to effectively manage the power of technological innovation, and introduce relevant discussions on scientific and technological innovation management from the perspective of contemporary viewpoints of technological innovation management and enterprise management practices, and is suitable for corporate management students to understand the impact of innovative technology on enterprises, master the power brought by innovative technology, and become an excellent manager with knowledge and economic trends.
本課程在研討科技管理之主要課題及策略應用,透過理論架構及企業案例的導入,探討內部創新程序與外部技術取得之規劃實施及評估控制,提供管理者建置與應用科技管理之有效學習。
This course discusses the main topics and strategic applications of science and technology management, and explores the planning implementation and evaluation control of internal innovation procedures and external technology acquisitions through theoretical structure and the introduction of enterprise cases, and provides effective learning of manager construction and application technology management.
White, Margaret A. and Bruton, Garry D. (2011). The Management of Technology and Innovation: A Strategic Approach (2nd. ed.). Thomson South-Western
White, Margaret A. and Bruton, Garry D. (2011). The Management of Technology and Innovation: A Strategic Approach (2nd. ed.). Thomson South-Western
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