本課程在讓EMBA學員瞭解多變量統計方法的基本概念與軟體操作，以強化EMBA學員的管理問題的分析與研究的能力。具體的目的如次：
1. 建立量化研究方法與測量方法的基本概念。
2. 建立多變量統計分析方法的基本概念。
3. 熟悉使用SPSS統計軟體進行多變量分析。
4. 瞭解量表的發展實務與信效度的檢定方法。This course allows EMBA students to understand the basic concepts and software operations of multi-variable statistical methods to enhance the analytical and research capabilities of EMBA students' management problems. The specific purpose is as follows:
1. Establish the basic concepts of quantitative research methods and measurement methods.
2. Establish the basic concept of multi-variable statistical analysis method.
3. Familiar with using SPSS statistic software for multi-variable analysis.
4. Understand the development and effectiveness of scales and the method of determining reliability and validity.
「量化研究與統計方析：SPSS資料分析範例」，邱皓政著，五南圖書出版。
"Quantitative Research and Statistical Analysis: Examples of SPSS Data Analysis", written by Qiu Haozheng, published by Wunan Book.
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 作業與報告作業與報告 Operations and Reports |
80 | |
| 出席率及課堂討論主動性出席率及課堂討論主動性 Attendance and class discussion initiative |
20 |
