處在瞬息萬變知識經濟時代下,科技創新管理已經成為企業持續性競爭優勢與成長的原動力,然而,如何成功且不斷地推動技術與產品創新至市場與商業模式的設計成為企業經理人的一大挑戰。因此本課程強調如何讓企業經理人有效率管理創新,並從科技創新管理當代觀點與企業管理實務的角度,介紹相關理論與實際個案討論,讓同學能具備以下目標:
1. 建立同學具備創新管理的基礎能量
2. 介紹科技創新,如何創造價值與獲取價值,並且進而維持競爭的優勢。
3. 讓同學了解當下重要創新管理趨勢,並具備運用理論了解創新科技的影響與趨勢,如分享經濟、網路金融、物聯網與大數據、創新經濟等
4. 建立同學初步具備規劃、執行與評估企業的創新策略至實際企業環境之能力。In the era of ever-changing knowledge economy, technological innovation management has become the driving force for corporate sustainability competition and growth. However, how to successfully and continuously promote the design of technological and product innovation to the market and business model has become a major challenge for corporate managers. Therefore, this course emphasizes how to enable corporate managers to effectively manage innovation, and introduces relevant theories and actual case discussions from the perspective of contemporary scientific and technological innovation management and enterprise management practices, so that students can meet the following goals:
1. Establish the basic energy of students to prepare innovative management
2. Introduce technological innovation, how to create and gain value, and continue to compete.
3. Let students understand the important innovative management trends at the moment, and have the right to use theory to understand the impact and trends of innovative technology, such as sharing economy, online finance, Internet and large data, innovative economy, etc.
4. Establish students' ability to initially prepare innovative strategies for planning, implement and evaluate enterprises to implement international enterprise environments.
在知識經濟的年代,企業已「創新」與「高值化」作為驅動成長的動力,「不創新,即滅亡」已成為流行口號,如何有系統的推動企業創新系統的資源投入、配置、互動與運作績效,為企業經理人的重責大任,鑑於研發、創新與技術變動理論已趨向動態性與系統性,因此本課程內容將介紹各種創新管理的理論,內容重點將聚焦於創新策略如何形成、執行與評估。
In the era of intellectual economy, enterprises have "innovated" and "high value" as driving growth forces. "If you don't innovate, you will die" has become a popular saying. How to promote the resource investment, allocation, interaction and operational performance of enterprise innovation systems in a system, As a major responsibility of corporate managers, the research and development, innovation and technical change processing discussions have been oriented towards dynamic and systematic. Therefore, the content of this course will introduce theories of various innovative management, and the focus will focus on how innovation strategies are formed, implemented and evaluated.
1. Strategic Management of Technological Innovation, Schilling, McGraw-Hill (Third Edition) 科技創新策略 李亭林、吳學良 編譯 華泰
2. C. R., & Wilmot, W. W. (2006). Innovation: the five disciplines for creating what customers want. NY: Crown Business.
3. Shapiro,C. and Varian, 1999, Information Rules. Harvard Business School Press.
4. Tidd, J., Bessant, J.(2010). Managing innovation: Integrating technological, market and organizational change (4th Ed.). New Jersey: John Wildey & Sons Inc. Carlson,
1. Strategic Management of Technical Innovation, Schilling, McGraw-Hill (Third Edition) Technological Innovation Strategy Li Tinglin and Wu Yaoliang Translate Huatai
2. C. R., & Wilmot, W. W. (2006). Innovation: the five disciplines for creating what customers want. NY: Crown Business.
3. Shapiro, C. and Varian, 1999, Information Rules. Harvard Business School Press.
4. Tidd, J., Bessant, J. (2010). Managing innovation: Integrating technical, market and organizational change (4th Ed.). New Jersey: John Wildey & Sons Inc. Carlson,
評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
---|---|---|
期中考期中考 Midterm exam |
20 | |
期中報告期中報告 Midterm Report |
20 | |
課堂參與及作業課堂參與及作業 Class participation and work |
20 | |
期末報告期末報告 Final report |
20 | |
期末考期末考 Final exam |
20 |