1308 - 綠色與永續發展導論 英授 Taught in English

Introduction to Green Management and Sustainability

教育目標 Course Target

隨著全球環保意識高漲,落實綠色思維的永續發展策略已成為世界潮流,更是影響企業創新與獲利的重要因素,如何提升企業的綠色競爭力更是目前管理領域的關鍵議題。有鑑於此,本課程作為企管系綠色與永續發展組的第一門課,我們希望能夠透過課程講授、小組討論、個案教學、分組報告、演講與參訪等多元的課程設計,幫助同學了解綠色管理與永許發展的核心概念,並能夠就綠色生產與消費、綠色城市與交通、綠色創新、永續資源規劃與企業競爭力、企業社會責任等主題,分別加以探討。透過本課程,我們希望能夠培養同學跨領域與團隊合作的能力,並有能力自主學習,因應未來綠色產業的興起,有機會成為協助企業進行綠色管理之高階管理人才。

With the rise of global environmental awareness, the implementation of sustainable development strategies with green thinking has become a world trend, and it is an important factor affecting corporate innovation and profitability. How to enhance the green competitiveness of enterprises is a key issue in the current management field. In view of this, this course is the first course of the Green and Sustainable Development Group of the Department of Business Administration. We hope to help students understand the core concepts of green management and sustainable development through various course designs such as course lectures, group discussions, case teaching, group reports, lectures and visits, and to discuss topics such as green production and consumption, green cities and transportation, green innovation, sustainable resource planning and corporate competitiveness, and corporate social responsibility. Through this course, we hope to cultivate students' ability to work across fields and in teams, as well as the ability to learn independently. In response to the rise of the green industry in the future, we hope to have the opportunity to become high-level management talents who assist enterprises in green management.

參考書目 Reference Books

1.獲利綠-33個讓老外買單的台灣故事,經濟部推動綠色貿易專案辦公室。
2.我們的小幸福、小經濟,胡哲生、梁瓊丹、卓秀足、吳宗昇著,新自然主義。
3.從搖籃到搖籃,威廉?麥唐諾(William Mcdonough), 麥克?布朗嘉(Michael Braungart)著/中國21世紀議程管理中心譯,野人文化。
4.Dahlstrom, R. (2011). Green Marketing Management, USA: South-Western.

1. Profitable Green - 33 Taiwanese stories of letting foreigners foot the bill, the Ministry of Economic Affairs promotes the Green Trade Project Office.
2. Our Little Happiness, Little Economy, by Hu Zhisheng, Liang Qiongdan, Zhuo Xiuzu, Wu Zongsheng, New Naturalism.
3. From cradle to cradle, William? William Mcdonough, Mike? Written by Michael Braungart/Translated by China Agenda 21 Management Center, Savage Culture.
4.Dahlstrom, R. (2011). Green Marketing Management, USA: South-Western.

評分方式 Grading

評分項目
Grading Method
配分比例
Percentage
說明
Description
課堂討論
Class discussion
20 同學須參與指定閱讀材料,上課參與討論
作業
Homework
15 視課程需要,搭配指定教材的閱讀與討論,進行2-3次作業
個人心得報告
Personal experience report
15 同學們在學期中參與演講,繳交心得報告
期中報告
interim report
25 各組選定某綠色相關產業,針對此一產業之特性進行分析,並探討未來畢業後如欲進入此一產業所需的各項準備
期末報告
Final report
25 各組針對本學期所探討之主題,選定代表性企業,進行個案探討

授課大綱 Course Plan

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課程資訊 Course Information

基本資料 Basic Information

  • 課程代碼 Course Code: 1308
  • 學分 Credit: 3-0
  • 上課時間 Course Time:
    Tuesday/6,7,8[M135]
  • 授課教師 Teacher:
    黃開義/王本正/許書銘/王誕生/黃志璿/許志義
  • 修課班級 Class:
    企管系1B
  • 選課備註 Memo:
    鼓勵綠色與永續發展組選修,亦歡迎跨組修課
選課狀態 Enrollment Status

目前選課人數 Current Enrollment: 67 人

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