這是跨領域的課程,以經濟學的觀念解說組織管理的相關問題。本課程先講解目前的製造業、運輸業和服務業的生產特徵(輔以紀錄片),之後說明企業由之而形成的成本考量和策略模式。繼之講解交易成本經濟學和各種經濟組織(合夥,公司,跨國企業和非營利事業等)的出現、它們運作的原理和組織的類型。最後介紹薪酬結構(此與人力資源有關)。課程講解多以事例為主,減少繁複的數學。This is an interdisciplinary course that uses economic concepts to explain issues related to organizational management. This course first explains the production characteristics of the current manufacturing, transportation and service industries (supplemented by documentaries), and then explains the cost considerations and strategic models formed by the enterprises. Then explain transaction cost economics and the emergence of various economic organizations (partnerships, companies, multinational enterprises and non-profit undertakings, etc.), their operating principles and types of organizations. Finally, the salary structure is introduced (this is related to human resources). The course explanations are mostly based on examples and reduce complicated mathematics.
經濟學主要在處理稀少資源進行最有效配置的問題。而管理經濟學,則在協助決策者(管理者)有效率的配置稀少資源、規劃企業策略、以及執行有效的策略。本課程主要以經濟學的概念,由需求面、廠商生產面,延伸討論到市場訂價等相關策略。
Economics deals primarily with the most efficient allocation of scarce resources. Managerial economics assists decision makers (managers) to efficiently allocate scarce resources, plan corporate strategies, and implement effective strategies. This course mainly uses the concepts of economics, from the demand side and the manufacturer's production side, to extend the discussion to market pricing and other related strategies.
羅台雄(2005) 管理經濟學,第三版。雙葉書廊公司。
閱讀資料:經濟日報、工商時報和財經刊物相關報導,放置於教學平台。
Luo Taixiong (2005) Managerial Economics, 3rd edition. Shuangye Bookstore Company.
Reading materials: Relevant reports from Economic Daily, Industrial and Commercial Times and financial publications are placed on the teaching platform.
評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
---|---|---|
期中考期中考 midterm exam |
35 | |
期末考期末考 final exam |
35 | |
觀看紀錄片及現場考試觀看紀錄片及現場考試 Watch documentaries and live exams |
30 | 分多次計算 |