1491 - 跨國經營管理實務 英授 Taught in English
Practice of International Business
教育目標 Course Target
跨國企業管理之實務之教育,乃在訓練學生能在全球化下,面對全球文化之差異,及經營條件之變化,克服經營之困難,進而創造更有利的商機,並培養創新的能力,
本課程,偏重實務之訓練以及管理之技巧,使學生能在學習後可面對國際企業經營之挑戰,而無問題,鑑於跨國之經營,在操作上必須使用熟練之英文,故本課程教學與討論及作業均以英文為主,並配合案例.實務之探討,使學生能進入真實之跨國經營之氣氛中
在實務探討中,擴及歐.美.日.之先進國家之案例外,更涉及新興經濟國家,如:東協諸國,中東及中南美各國之案例研究,其中特別強調在企業文化差異中,能規劃理想經營策略及
執行方案實務之能力
The study and practice for the Transnational Corp Management is to educate the students
the knowledge for the governance for TNC and the skill for the actual management.
It is also designed to cultivate the students’ abilities to face the tide of globalization and
conquer the difficulties from the business across different countries and cultures to create
business opportunities. Meanwhile the ability for innovation is to be trained.
The practice of management operation is specially emphasized not only the understanding
of related theories but also the skill in programing strategy and tactics.
The actual cases-study is to cover not only the cases from economy advanced countries
such as Japan, USA and EU countries, but also the newly economy developed countries
such as the countries in Asia Pacific, S.America and Russia as well.
To adjust the strategies to match the difference of business cultures across these countries
and master the skill for an activated management are the points to be covered in the frame-
work.
The practical education of multinational enterprise management is to train students to face global cultural differences and changes in operating conditions, overcome operational difficulties, create more favorable business opportunities, and cultivate innovative capabilities under globalization.
This course focuses on practical training and management skills, so that students can face the challenges of international business operations without problems after learning. In view of the fact that multinational operations require proficient English in operations, the teaching, discussions and assignments of this course are mainly in English, and are combined with case studies and practical discussions, so that students can enter the atmosphere of real multinational operations.
In the practical discussion, in addition to the cases of advanced countries in Europe, the United States, and Japan, it also involves case studies of emerging economic countries, such as ASEAN countries, the Middle East, and Central and South America. Particular emphasis is placed on the ability to plan ideal business strategies and
Ability to implement practical plans
The study and practice for the Transnational Corp Management is to educate the students
the knowledge for the governance for TNC and the skill for the actual management.
It is also designed to cultivate the students’ abilities to face the tide of globalization and
conquer the difficulties from the business across different countries and cultures to create
business opportunities. Meanwhile the ability for innovation is to be trained.
The practice of management operation is specially emphasized not only the understanding
of related theories but also the skill in programming strategy and tactics.
The actual cases-study is to cover not only the cases from economically advanced countries
such as Japan, USA and EU countries, but also the newly developed economy countries
such as the countries in Asia Pacific, S.America and Russia as well.
To adjust the strategies to match the difference of business cultures across these countries
and master the skill for an activated management are the points to be covered in the frame-
work.
課程概述 Course Description
培養跨國企業經營之能力 從面對異質之社會,民族及企業文化,建構必要之經營策略, 必須重視跨國經營管理之特性及作業之技巧. 舉凡由跨國企業組織開始並擴及競爭力之創造,其中物流管理實務,及有效之資訊技術之運用,亦為教學之重點,
在跨國財務之操作之規劃不但須重視財務風險規避之要領更要追求財務之利得.
The course plan is designed for cultivating the ability for students in programing
the strategies to face the different countries and business cultures
To understand the feature of T N C and skills in business operation are firstly
emphasized , and the analysis of the methods to organize the TNC is also to be
covered.
The strategies to create a global competitiveness by mastering the practice of
logistics operation and information technology application are necessary to be covered
The skill for handling international financial operation are programed in the
course, to enable the students to master the financial risk –hedging .
Cultivate the ability to operate multinational enterprises. In order to construct necessary business strategies in the face of heterogeneous societies, nationalities and corporate cultures, we must pay attention to the characteristics and operational skills of multinational operations and management. For all the creation of competitiveness that begins with multinational enterprise organizations and expands to the creation of competitiveness, logistics management practices and the effective use of information technology are also the focus of teaching.
When planning cross-border financial operations, we must not only pay attention to financial risk avoidance but also pursue financial gains.
The course plan is designed for cultivating the ability for students in programming
the strategies to face the different countries and business cultures
To understand the features of T N C and skills in business operation are firstly
emphasized , and the analysis of the methods to organize the TNC is also to be
covered.
The strategies to create a global competitiveness by mastering the practice of
logistics operation and information technology applications are necessary to be covered
The skill for handling international financial operations are programmed in the
course, to enable the students to master the financial risk –hedging.
參考書目 Reference Books
(一)世界有關文獻 ( the related papers)
(二)本教師編撰講義( teacher’s lectures)
(1) The related papers of the world
(2) Teacher’s lectures compiled by this teacher
評分方式 Grading
評分項目 Grading Method |
配分比例 Percentage |
說明 Description |
---|---|---|
學生報告及討論表現 Student performance in Reporting and discussing Student performance in Reporting and discussion |
30 | |
期中考 Midterm exam. Midterm exam Midterm exam. |
30 | |
期末考 End exam End exam End exam |
40 |
授課大綱 Course Plan
點擊下方連結查看詳細授課大綱
Click the link below to view the detailed course plan
相似課程 Related Courses
無相似課程 No related courses found
課程資訊 Course Information
基本資料 Basic Information
- 課程代碼 Course Code: 1491
- 學分 Credit: 0-3
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上課時間 Course Time:Tuesday/6,7,8[M218]
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授課教師 Teacher:江松沐
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修課班級 Class:國貿系2-4
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選課備註 Memo:英語授課。
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