1369 - 大陸台商企業研究 英授 Taught in English

Study of Taiwanese Enterprise in

教育目標 Course Target

透過課程結合理論發展與實務,期能使學生對中國大陸經濟現況有深入瞭解。

Through the course's combination of theoretical development and practice, it is expected that students will have an in-depth understanding of the current economic situation in mainland China.

參考書目 Reference Books

主要書籍:自編講義
參考書籍:
1.兩岸經貿關係-台商的投資與經營觀點。(游鴻裕著,出版社-雙葉書廊有限公司,民國98年)
2.個案分析-台商西進與南移成敗案例分析。(邱振森及戴有毅著,第二版,台北市,出版社-台灣知識庫股份有限公司,民國93年)

Main books: Self-edited lecture notes
Reference books:
1. Cross-Strait economic and trade relations-Taiwanese businessmen’s investment and business perspectives. (Written by You Hongyu, published by Shuangye Bookstore Co., Ltd., 1998)
2. Case analysis - case analysis of the success or failure of Taiwanese businessmen moving westward and southward. (Author Qiu Zhensen and Dai Youyi, second edition, Taipei City, Publishing House - Taiwan Knowledge Base Co., Ltd., 1993)

評分方式 Grading

評分項目
Grading Method
配分比例
Percentage
說明
Description
個案及專題製作
Case and topic production
30
課程參與
course participation
30
期中考
midterm exam
20
期末考
final exam
20

授課大綱 Course Plan

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課程資訊 Course Information

基本資料 Basic Information

  • 課程代碼 Course Code: 1369
  • 學分 Credit: 0-2
  • 上課時間 Course Time:
    Thursday/7,8[M233]
  • 授課教師 Teacher:
    王本正
  • 修課班級 Class:
    共選修2-4 (企管系開)
選課狀態 Enrollment Status

目前選課人數 Current Enrollment: 42 人

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