透過管理學者明茲伯格等人所著《策略巡禮》一書，仔細研讀其所指涉之策略管理十大學派，瞭解其起源、理論模型、預設前提與批評，俾讓學生在「瞎子摸象」的過程中逐漸了解策略管理的圖像，其中並透過相關案例分析來助益學生對箇中內容的體會並加活用。Through the book "Strategic Tour" written by management scholar Ming Ziberg and others, we carefully study the top ten schools of strategic management involved in it, understand its origin, theoretical model, preset and criticism, so that students can gradually understand the images of strategy management in the process of "blind man touching the elephant", and through relevant case analysis, we will help students to apply the contents more actively.
策略管理現已成為行政學與管理學的熱門課題，為讓學員能夠瞭解其中涉及的基本概念、核心主題與多元途徑，本課程乃採取著名組織理論學者Henry Mintzberg等人所著之《策略巡禮》(Strategy Safari)為教本，論述箇中所述十個學派：設計學派、規劃學派、定位學派、創新學派、認知學派、學習學派、權力學派、文化學派、環境學派、構形學派。探討每個學派的基本模型、預設前提、最新發展、基本缺失以及適用情境和貢獻，並從中歸納出交叉思維的現世智慧(worldly wisdom)，作為「提高勝算」以及「不以一時勝敗為勝敗」的策略思考觀點。在討論過程中，亦將帶入領導學的基本理論之分析與應用，以期對決策與變革得到深入的理解。
Strategy management has become a popular subject in administration and management. In order to allow students to understand the basic concepts, core themes and diverse approaches involved, this course adopts the Strategy Tour written by Henry Mintzberg, a famous organizational theory slogan. Safari) is a teaching book, which describes the ten schools mentioned in it: design school, planning school, positioning school, innovative school, cognitive school, learning school, power school, cultural school, environmental school, and structural school. Explore the basic models, presets, latest developments, basic deficiencies, and applicable situations and contributions of each school, and draw out the worldly wisdom of cross-thinking as strategic thinking perspectives of "improving calculations" and "not taking a moment of victory as a victory." During the discussion process, the analysis and application of basic theories of leadership will also be included in order to gain a deep understanding of decisions and changes.
1.李明 譯(2001)，Robert G. Hagstrom原著，《牛頓、達爾文與投資股票》，台北市：
大塊文化出版股份有限公司。
2.胡瑋珊 譯(2007)，Mary Buffett & David Clark原著，《看見價值》，台北市：先覺
出版股份有限公司。
3.高子梅 譯(2004)，James M. Kouzes & Barry Z. Posner原著，《模範領導》，台北
市：臉譜出版。
4.章世佳 譯(2008)，John C. Maxwell原著，《領導的黃金法則》，台北市：天下遠
見出版股份有限公司。
5.齊立文 譯(2009)，Donald R. Keough原著，《最珍貴的教訓》，台北市：先覺出
版股份有限公司。
6.楊美齡 譯(2008)，Bill George & Peter Sims原著，《領導的真誠修練》，台北市：
天下遠見出版股份有限公司。
7.蔡宏明 譯(2005)，Richard Koch原著，《策略》，台北市：梅霖文化事業有限公
司。
8.羅耀宗 譯(2008)，Bernd H. Schmitt原著，《大想法策略》，台北市：天下遠見出
版股份有限公司。
1. Li Minglu (2001), original work by Robert G. Hagstrom, "Neuton, Dalvin and Investment Stocks", Taipei City:
Daquan Culture Publishing Co., Ltd.
2. Hu Weishan translated (2007), original work by Mary Buffett & David Clark, "Looking at Value", Taipei City: First See
Publishing Co., Ltd.
3. Gao Zimei, translated (2004), original work by James M. Kouzes & Barry Z. Posner, "Model Leader", Taipei
City: Face Publishing.
4. Zhang Shijia translated (2008), original work by John C. Maxwell, "The Golden Rules of Leader", Taipei City: The World Far
See Publishing Co., Ltd.
5. Qiliwen Translation (2009), original work by Donald R. Keough, "The Most Rare Teaching", Taipei City: First find out
电影院.
6. Yang Mei-e-Genuine (2008), original work by Bill George & Peter Sims, "The Leader's True Practitioner", Taipei City:
Tianxia Far Publishing Co., Ltd.
7. Cai Hongming (2005), original work by Richard Koch, "Strategies", Taipei City: Meilin Cultural Affairs Co., Ltd.
manage.
8. Luo Yaozong's translation (2008), original work by Bernd H. Schmitt, "Big Ideas and Strategies", Taipei City: The World's Far
电影院.
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 研究報告研究報告 Research Report |
80 | |
| 上課出席及上課表現上課出席及上課表現 Presentation and presentation |
20 |
