1. 建立服務業管理的基本觀念與理論。
2. 瞭解服務業行銷、作業及人力資源管理的程序及相關技能。
3. 探討服務管理的趨勢與實務。1. Establish basic concepts and theories of service industry management.
2. Understand the procedures and related skills of marketing, operations and human resources management in the service industry.
3. Discuss trends and practices in service management.
自訂
Customize
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 論文報告論文報告 Thesis report |
30 | |
| 演講心得報告(兩次)演講心得報告(兩次) Speech experience report (twice) |
20 | |
| 平時作業(三位老師)平時作業(三位老師) Daily homework (three teachers) |
40 | |
| 出席率出席率 Attendance |
10 |
