創意與創新是目前各種領域所訴求的共通能力，更是國家向前邁進的主要動能。認識創意發想、創新發掘與發明、以及創業發揮等能力，是本課程共同性目標。建立學生基於使用者經驗的跨界創意與創新，同時學習新創事業的商務模式發展方法，是本課程個別性目標。Creativity and innovation are common capabilities currently demanded in various fields, and they are also the main driving force for the country to move forward. Understanding the abilities of creative thinking, innovation exploration and invention, and entrepreneurial development are the common goals of this course. Establishing students' cross-border creativity and innovation based on user experience, and learning business model development methods for new ventures are the individual goals of this course.
Where Good Ideas Come From
Everything Bad is Good for You
inGenius: A Crash Course on Creativity
賴聲川的創意學
誰綁架了文化創意？：如何找回我們的「自由文化」
獲利世代：自己動手，畫出你的商業模式
Where Good Ideas Come From
Everything Bad is Good for You
inGenius: A Crash Course on Creativity
Lai Shengchuan’s Creativity
Who kidnapped cultural creativity? : How to get back our “free culture”
Profit Generation: Do it yourself and draw your business model
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 課堂成績課堂成績 Class results |
25 | 配合課堂內容 |
| 期中報告期中報告 interim report |
30 | 創意作品提交 |
| 期末作品期末作品 final work |
45 | 商務模式與網路行銷內容 |
