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course information of 106 - 1 | 0852 Methodology for Entrepreneurship(創業方法論)

0852 - 創業方法論 Methodology for Entrepreneurship


教育目標 Course Target

本課程的目標乃是接續「創業家精神與行動學分學程」第一年所建立的概念、經驗、個案研討以及創新創業的模擬練習與討論後, 深化創新與創業所需之方法論,幫助學生們掌握在產業中的成功關鍵與技巧, 並鼓勵學生實際動手創新,在實戰中體會創業家應具備的精神, 養成創業家的視野,以期成為未來新一代的創業實踐者。 承接這個學程的精神,課程的主角是每一位修課的同學! 這個學程的目的是幫助同學準備能力和視野,來完成你們的夢想。The objective of this course is to follow the concepts, experiences, case studies and simulation exercises and discussions on innovation and entrepreneurship established in the first year of the Entrepreneurship and Action Credits. Deepen the methodology needed for innovation and entrepreneurship to help students master the key to success and skills in the industry. And encourage students to actually innovate and realize the spirit that entrepreneurs should have in actual combat. Develop a vision of entrepreneurs, with a view to becoming a new generation of entrepreneurial practitioners in the future. Undertake the spirit of this course, the protagonist of the course is every classmate! The purpose of this course is to help students prepare their abilities and visions to complete your dreams.


參考書目 Reference Books

Value Proposition Design, Alex Osterwalder and et al.
價值主張年代:設計思考X顧客不可或缺的需求=成功商業模式的獲利核心
作者: 亞歷山大.奧斯瓦爾德
出版社: 天下雜誌

Big Data @ Work: Thomas H. Davenport

參考書:
獲利世代:自己動手,畫出你的商業模式 Business Model Generation, 亞歷山大.奧斯瓦爾德 (Osterwalder Alexander)
精實創業:用小實驗玩出大事業 The Lean Startup, 艾瑞克.萊斯 Eric Ries,行人出版社

Value Proposition Design, Alex Osterwalder and et al.
The Age of Value Proposition: Design Thinking X Customers' Indispensable Needs = The Profit Core of Successful Business Models
Author: Alexander. Oswald
Publisher: The World Magazine

Big Data @ Work: Thomas H. Davenport

Reference book:
Profitable generation: Do it yourself and draw your business model Business Model Generation, Alexander. Osterwalder Alexander
Start a business: use a small experiment to play a big business The Lean Startup, Eric. Les Eric Ries, Pedestrian Press


評分方式 Grading

評分項目 Grading Method 配分比例 Grading percentage 說明 Description
個人課程參與貢獻(出席、發言)個人課程參與貢獻(出席、發言)
Individual course participation contribution (presentation, speech)
30
團體成績(簡報、企劃書、競賽)團體成績(簡報、企劃書、競賽)
Group results (newsletter, plan, competition)
50 競賽入圍或得獎另有加分!
個人作業成績(簡報、每週心得)個人作業成績(簡報、每週心得)
Personal work performance (newsletter, weekly experience)
20
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Course Information

Description

學分 Credit:4-0
上課時間 Course Time:Saturday/2[不使用教室] Tuesday/11,12,13[HT102]
授課教師 Teacher:楊怡寬/張葦君
修課班級 Class:共選修1-4 (工學院開)
選課備註 Memo:「創業家精神與行動」學分學程第二學年課程(須先修畢第一學年課程方可選修)

選課狀態 Attendance

There're now 13 person in the class.
目前選課人數為 13 人。

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